About Us

We are a boutique team of highly-specialized marketers that left our leadership positions in the agency world to create a transparent studio model rooted in strategy and content services.

We operate a lean business designed to employ and retain high-caliber talent with very low overhead. We invest heavily in ability, employee benefits, and effective remote-working solutions for the modern workforce. There’s no marble-tiled lobby on Main Street here.

Our team is enlightened and equipped

We invest in extremely talented staff, high-quality technology, and serving our community. We believe that people do their best work when they’re paid well and provided with the resources/benefits they need to do so.

Our Approach

We prioritize research and a keen understanding of audience. We’re not focused on just building taglines or relying on algorithmic distribution—we produce soulful storytelling experiences grounded in strategic insights.

We prioritize research and a keen understanding of audience. We’re not focused on just building taglines or relying on algorithmic distribution—we produce soulful storytelling experiences grounded in strategic insights.

Our Values

We strive to provide our team and clients with the kind of fearless transparency that yields true collaborative partnership. Our dedicated resourcing model ensures our team has the time and environment needed to research and implement the kind of modern marketing strategies and assets that drive meaningful client and consumer connections.

We strive to provide our team and clients with the kind of fearless transparency that yields true collaborative partnership. Our dedicated resourcing model ensures our team has the time and environment needed to research and implement the kind of modern marketing strategies and assets that drive meaningful client and consumer connections.

We do great work. There are no shortcuts to success.
We only hire truly compassionate and empathetic folks.
We're curious, informed, and proactive.
We take on projects that play to our core strengths.
We are fierce advocates of diversity, equity, and inclusion.
We don't work with clients who aren't interested in making the world a better place.
We help one another. If you're too big to do the small stuff, you're too small to do the big stuff.
We conduct upfront, transparent, and ethical business.

Our Mission

We connect high-performing writers, artists, designers, and producers to brands and agencies in need of fresh thinking. We don’t hire full-time teammates unless they can be almost completely dedicated to a single client, giving our talented team and partners the balanced creative ecosystem they need to be truly innovative.

Our Team

We hire kind, talented, and experienced humans that seek to be a part of a growing team founded upon trust and radical transparency. We strive to produce great work, we give back to the community, and above all—we show up for each other.

  • All
  • Editorial
  • Partner
  • Production
  • Project Management
  • Strategy
  • Design
kyle
COPYWRITER
He/Him
kyle schmidlin
COPYWRITER

As a writer and editor, Kyle has seen and done it all. He’s edited policy for state legislatures and agencies, written hundreds of in-depth news features, and reviewed a variety of popular media as a critic. Kyle is an expert at finding the most concise way to express a complex idea and quickly adapts to his client’s voice and brand. When he’s not writing or editing, Kyle likes exploring nature, playing the guitar and learning more about the world.

kensey
SENIOR PROJECT MANAGER
She/her
kensey wentworth
SENIOR PROJECT MANAGER
chelsea
SENIOR STRATEGIST
she/her
chelsea gonzales
SENIOR STRATEGIST

Chelsea is a digital strategist with 8+ years of experience connecting brands with audiences in a way that drives action. Her work spans a diverse portfolio of B2B and B2C clients, including USAA, Argo Group, Gold’s Gym, and Facebook. When she’s not nerding out over data or researching the latest trends, Chelsea can be found curating mood boards and staging spaces for her other passion, interior design.

george
SENIOR UX/UI DESIGNER
he/him
george siler
SENIOR UX/UI DESIGNER

George is a multi-disciplinary designer with a passion for user experience and a commitment to people—and he believes the creation of something new and meaningful can only be accomplished by first gaining clarity. When he is not being absorbed by the internet, you can find George soaring down local mountain bike trails or snuggling up with his three kids dreaming about pizza.

victory
PRODUCTION MANAGER
she/her
victory ralston
PRODUCTION MANAGER
alex
PROJECT MANAGER
he/him
alexander fulton
PROJECT MANAGER

Alex is a creative problem solver and innovator who brings a focused, fact-driven perspective to every project. His experience spans from designing and maintaining workflows and procedures for the daily flow of business to developing innovative technology strategies with the goal of improving user experiences at all levels. Alex constantly seeks ways to challenge himself and expand his breadth of knowledge. When he’s away from his computer, you can find him tinkering in his garage or enjoying the great outdoors.

autumn
MANAGING EDITOR
she/her
autumn thatcher
MANAGING EDITOR

Autumn is a former arts and entertainment journalist with an extensive background in writing and editing within the realm of marketing and communication. A lifelong learner, Autumn can’t resist the enticing of a new project, which has led her to opportunities as a freelance writer, editor, creative director, and red-carpet reporter. She enjoys a good style guide and is devoted to the Oxford comma. When she isn’t indulging in the creative process, Autumn likes to binge-read psychological thrillers, plan her family’s next adventure, and try to beat her best score in whatever word game is currently trending.

erika
SENIOR PROJECT MANAGER
she/her
erika soerens
SENIOR PROJECT MANAGER

With more than 6 years of industry experience, Erika optimizes projects to meet their full potential while maintaining a deep empathy for both client and internal teams. She’s overseen projects including content planning and execution, social media strategies, event planning, and full-scale digital marketing campaigns. When she’s away from her computer, you can find Erika at her sewing machine, reading the latest YA fantasy novel, or planning her next international vacation with her husband.

giselle
ASSOCIATE CREATIVE DIRECTOR
she/her
giselle grayson
ASSOCIATE CREATIVE DIRECTOR

Giselle is a passionate, strategy-minded creative who specializes in brand elevation and creative development. With over 14 years of expertise in design, marketing, and creative services, she has worked with sought-after brands such as Chanel, HBO Max, WarnerMedia, and Gwen Stefani. When she’s not creating stunning campaigns, she can often be found on the stages of House of Blues or wandering through art galleries with her fiancé. Giselle loves fashion, a good crime podcast, and ethical wildlife adventures — most of which include playing football with her dog, Memphis Jones.

tyler
MANAGING EDITOR
he/him
tyler clair smith
MANAGING EDITOR

For over a decade, Tyler has helped brands large and small find their voice, hone their purpose, and grab attention through the power of storytelling. As a creative leader, he has marshalled cross-disciplinary teams of writers, designers, and filmmakers to launch tech products that drove hundreds of millions of dollars in sales. A former newspaper columnist, radio host, and musician, he now helps Johnnie Studio clients put story, emotion, and humanity at the center of their communication. When he’s not slinging copy, you’ll find Tyler writing screenplays, directing short films, or building a pillow fort with his wife and son.

kiwon
SENIOR PRODUCTION ARTIST
he/him
kiwon suh
SENIOR PRODUCTION ARTIST

Kiwon is passionate about storytelling and intentional design. A big-picture thinker with a graphic design and illustration background, Kiwon effectively bridges conceptual ideas with impactful and imaginative visuals. Before joining Johnnie Studio, Kiwon spent a decade as a landscape architect, designing award-winning spaces across the U.S. and Canada. An enthusiast for movies, he particularly loves all things Star Wars, Legos, and ramen.

maya
DIGITAL STRATEGIST
she/her
maya hughley
DIGITAL STRATEGIST

Maya graduated from the University of Texas at Austin with a degree in marketing and has been delving deep into content ever since. Before joining the Johnnie Studio team, she has worked in the marketing space doing everything from creating marketing tools and trainings for entrepreneurs to managing events. Maya is a published author and spends most of her free time outside of work writing and reading fiction.

abby
VICE PRESIDENT OF EDITORIAL
she/her
abby kinsinger
VICE PRESIDENT OF EDITORIAL

Abby’s background bridges publishing and marketing. She produced content for a global audience as an editor for American Way magazine before bringing that storyteller’s approach to the agency world. She’s led teams in creating magazines, podcasts, websites, campaigns, and more for clients such as DXC Technology, UT Southwestern Medical Center, Avocados From Mexico, and United Way. Abby loves snail mail, yoga, dictionaries, obscure holidays, and helping people find the right words.

carly
DIGITAL STRATEGIST
she/her
carly benhaim
DIGITAL STRATEGIST

Carly is an innovative thinker with extensive experience across content production, marketing, and program management. She loves to marry business acumen with creative panache to drive results and have fun along the way. When she’s not pursuing operational excellence, you might find her reading a book, sailing on the lake, or backpacking through the west coast.

chelsey
PARTNER, AUDIENCE & STRATEGY
she/her
chelsey shockley
PARTNER, AUDIENCE & STRATEGY

Chelsey is both an expert in audiences and a soulful creator, offering a rare level of insight into how content should be framed and structured. Her business development, content, and marketing work for publishers, non-profits, and agencies gives her a sincere voice and unrelenting attention to detail. A sucker for small teams with big hearts and conscious brand missions, Chelsey spends every spare moment reading, learning a new skill, or walking her dog, Gus.

devon
MANAGING EDITOR
she/her
devon houtz
MANAGING EDITOR

Devon brings a background of professional writing experience in journalism, technology, and education. From large-scale RFP responses to course curriculum to press releases, she has written and coordinated a wide range of content. Devon believes that successful collaboration is the key to quality work, and she’s driven by the creative challenge of striking the right balance while weaving in multiple perspectives. When she’s not wording and re-wording, Devon is probably running at the track, walking her pup, or hiking any trail that features a waterfall.

ellen
COMMUNICATIONS PROGRAM STRATEGIST
she/her
ellen defeo
COMMUNICATIONS PROGRAM STRATEGIST

Ellen has experience in both Account and Project Management, combining her skills in strategic thinking, creative problem solving and organization. She comes from an agency background, working on digital campaigns for a variety of industries including Luxury Beauty, Financial Services, and Healthcare. Outside of work Ellen enjoys combining her love of traveling and being outside, and can often be found hiking, snowboarding or camping on the weekends.

jas
PARTNER, OPERATIONS AND FINANCE
he/him
jas robertson
PARTNER, OPERATIONS AND FINANCE

Jas offers more than 14 years of experience in account roles, and eight years in leadership roles, at content marketing agencies. He has led large multidisciplinary teams through multi-year partnerships with enterprise clients to create integrated marketing programs, manage strategy, facilitate content production, and reimagine measurement for clients like Hewlett Packard Enterprise, Argo Group, Sysco, and Microsoft.

kate
VICE PRESIDENT OF STRATEGY
she/her
kate crouse
VICE PRESIDENT OF STRATEGY

Endlessly curious with a knack for solving problems in creative ways, Kate is a strategist with more than 10 years of marketing, UX, and branding experience. A history in publishing, B2B and B2C agency work, Kate has background developing strategies and marketing programs for a wide array of clients including HP Enterprise Services, DxC Technologies, McKesson, Avocados From Mexico, Lennox International, and more. An adventurer at heart, Kate loves traveling the world, trying new foods, and maintaining an encyclopedic knowledge of every movie fact you never knew you needed to know.

lauren
PROGRAM MANAGER
she/her
lauren petersen
PROGRAM MANAGER

Detail-obsessed and deadline-driven, Lauren is a program manager with 7 years of experience overseeing the scoping, development, and production of multiple digital, email, and direct mail campaigns. Her work for brands such as Microsoft, SoFi, and AT&T spans the worlds of both acquisition and CRM. While a sucker for color-coded spreadsheets, Lauren’s true passion lies in fostering relationships with both client and internal teams to solve the seemingly unsolvable. Well, that and correctly predicting the Oscars.

megan
EXECUTIVE CREATIVE DIRECTOR
she/her
megan ball
EXECUTIVE CREATIVE DIRECTOR

Megan believes producing great creative requires nothing more or less than a good idea, a commitment to the details and the willingness to see it through. That philosophy has led her to stand in the path of an Elk stampede, shovel snow to make November in Montana look like spring and encase a stuffed hamster in Jello mixed with melted gummy worms. It’s also led to 15 years of agency and production success creating content and campaigns for clients like T-Mobile, Toyota, Amazon, Nordstrom, Comedy Central, Sony Pictures and MTV.

michaela
SENIOR STRATEGIST
she/her
michaela brandt
SENIOR STRATEGIST

With a background in digital content marketing, Michaela is passionate about connecting audiences with the right content, brands, and products. She views data as the puzzle pieces to client success, and finds joy in finding the perfect fit of user experience and brand promise. A master of digital marketing tools, Michaela has created complex lead generation campaigns and analytics reports for a variety of clients, including Hewlett Packard Enterprise Services, Texas Farm Bureau Insurance Companies, Avocados From Mexico, SMU Cox School of Business, and more. When she’s not solving problems for clients, Michaela enjoys going on adventures with her dog, rooting for the Dallas Stars, and playing an obscene amount of board games with her husband.

travis
PARTNER, CREATIVE AND ACCOUNTS
he/him
travis stewart
PARTNER, CREATIVE AND ACCOUNTS

A storyteller and romantic at heart, Travis has lived and breathed content production for more than a decade. He’s been a journalist, writer, and editor (for books, publishers, and brands), a live television and radio host, a videographer and audio producer, a lead SEO strategist, a social content director, and a lead agency content strategist for brands like Microsoft, American Red Cross, Avocados from Mexico, Orajel, and OxiClean. He’s the Poe Dameron of content — he can fly anything.

veronica
SENIOR OPERATIONS MANAGER
she/her
veronica brock
SENIOR OPERATIONS MANAGER

Veronica is constantly looking for ways to improve processes while helping the team remain focused on the project at hand. With a background in operations, she has helped scope, schedule, and project manage work with clients in tech, pharmaceutical, insurance, and education industries. Veronica’s love of problem solving and well-executed Excel spreadsheets certainly helps!

Working for Johnnie – wherever you are

We are a studio founded in flexible, remote work. We know you don’t have to be seated at a desk from 9-5 to do great work and be a great teammate.

Seattle
Dallas
New York City
Denver